Vintage Deli is a curated collection of vintage home goods, handmade linens, and little things that make a home feel more like you. We wanted the brand to feel like stumbling into a really good vintage shop: warm, collected, playful, and full of character. The identity mixes nostalgic typography, soft color, and tactile details to give the brand that slightly imperfect, found-over-time feeling, while the Shopify site was designed to make browsing the collection feel just as thoughtful as the pieces.