MINI BRAND & SHOPIFY

Rooted in softness, romance, and a quietly elevated aesthetic, Bleusette captures the essence of femininity with a timeless touch. The identity blends delicate typography, muted but expressive color, and refined spacing to create a brand that feels both intimate and editorial. Inspired by vintage beauty and effortless elegance, the visual system reflects Bleusette’s ability to feel personal, polished, and thoughtfully curated at every touchpoint.

MY ROLE:

AGENCY:

YEAR:

DEVILERABLES:

Brand + Web Designer

Freelance

2026

Color Palette, Primary Logo, Secondary Logo, Submark, Font Direction, & Shopify Design

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FILMS BY VICTORIA JENAE